Chapter 5, Supplemental 2 – Head of Time New Media Executive Linda McCutcheon


linda-mccutcheon

 

Summary:

Linda McCutcheon is another Pathfinder veteran. She came up through Time Inc. on the marketing side, so she was the one responsible for landing the first advertisements that ran on the Pathfinder site. But she also stayed at Time Warner through the entire lifecycle of Pathfinder, eventually rising to head the entire Time New Media operation. Linda gives us a great recap of entire era from the Full Service Network efforts through to the dot com days when she successfully brought Time New Media into profitability. One small note… halfway through we lost our Skype connection, ironically because her Time Warner Cable signal went down in her office. So, there is a bit of an interruption halfway through. But allowing for that, it’s a brilliant conversation about the past, present a future of media.

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Brian McCullough

About the Author Brian McCullough

Brian McCullough has been in the Internet game since 1998. He was the founder or co-founder of the following companies: WhereAreTheJobs.com, WhoToTalkTo.com and ResumeWriters.com. He was named to a 2016 TED Residency. A book loosely based on these podcasts will be coming out in Spring 2018. It is currently titled HOW THE INTERNET HAPPENED, and will be published by Liveright, a subsidiary of W.W. Norton. He is an Arsenal fan; Gator fan; England fan. In that order. In 2014 he was the co-founder of a startup human named Penelope, and in 2016 he launched Maxwell into beta.

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